Aftermath of our Pitch

It seems that we missed the point a little bit with our Product pitch. The feedback that we got back from Lisa and Graham include:

- Rethink the customer base and really define who it is we are trying to sell to
- Refine our concept so that it is worth the customer's money. We have to find out they actually are willing to pay for.
- Our information booklet is a good starting point, but most likely if it were to be successful it will have to be coupled with something else.

Link to our Report Here

Link to our Presentation Here

October Update

Here's the update with our group. Over the past couple weeks we have:

- Met face to face twice to discuss plans for the project
- Researched customer base
- Created a survey, sent it out and then collected and analyzed responses
- Refined our concept
- Created a presentation and pitch

Supporting documents are linked below:

Who is here November 25th, from 9:30am to 12:00pm. Document can be found Here.

Survey created and sent out can be found Here.

Wednesday, Oct 1st, Minutes

Last Wednesday, when we had Tuesday off we took that opportunity to have a team meeting in 3215. There we talked about ideas and tried to incorporate what we've learned from the course into them.

We started out with a list of who our SFU Peoples are:
- ACS - Labtechs, Network Admins, Media Tech, Managers
- Facilities - Go-To People, Maintainence, Managers
- Library - Librarians, Technicians, Reference Desk People
- Students - SIAT (NME/Technology/ID), Computer Science Students, Business Students, All Nighters
- Staff - Instructors, Reasearch-Assistance, T.As

Before long, we decided to stop working on this list and instead took a bit of a different approach and find a common need that these people share since our Target Market was already somewhat established. We decided that since we only have a window to sell our product (Tuesday, November 25th) that we'd find out exactly who is on that campus on that particular day. Matt, who is working at ACS/CARS this semester has the room booking schedule in a easy to read format, so he will gather and process that information.

Someone had suggested that we come up with sustainable sticky notes since it in itself is a fairly neutral product that should appeal to our Target Market. The sticky notes would all have little facts and tidbits about sustainability. The idea later evolved into a tiny basket full of stationary all with sustainable products inside of them. All the products would be made of sustainable materials.

The next step we need to take is to research sustainable products that are already on the market. Tony has also made a Questionaire that we will use to survey the population of SFU Surrey. Initial version found here: Questionaire

Skillsets

We haven't updated the blog in a while, which might seem as though we were not keeping active in this project. But excuses aside, we have been working on this project every week. After watching the IDEO video, we broke down our individual skill sets and roughly came up with main roles.

Matt - Project Management; I've been project leader many times before, and I feel that if I have another chance to lead I further improve my skills to keep everyone on task and on time.
Karen - Design, Assistant Manager; Karen definately has a good eye for design and presentation.
Tony - Currently majoring in Finance, his skills will definately come in handy since he is the only one in the group that is majoring in business.
Judy - Concept; Judy has an awesome sense of the deeper insides of what actually makes an idea good.
William - William is our materials and prototyping master. He will tell us if our idea is unfeasible.

Ideas Ideas...

Last week Karen, Judy and Matt(me) had a mini-lunch meeting after tuesdays class. We brainstormed some ideas while we ate down in the food court. This activity was just to get our minds flowing for the time being. We kept in mind customer needs (SFU Surrey people) but havn't really done any in depth research yet. Here's a list of what we came up with, some may or may not have been thought of with sustainability in mind:

Custom paper clips made from cans: We would be able to reuse the cans and wouldn't cost anything to make the paper clips besides manhours.

Hand Sanitizer: Students can sanitize their hands after they use the computer labs.

Cactus: We would sell cacti! They are super low maintainence in that they require very little water, and apparently help clean the air.

SWAG promoting sustainability: Selling buttons, keychains, lanyards etc to promote sustainability! If you wear one of these it would show that you take part in sustainable activities.

Toques/Socks: We thought of the November date that we are destined to sell our product and we were thinking that since it's in the middle of winter why not sell something that would be useful! Maybe they are made of hemp or some other sustainable ingredient.

Welcome welcome...

The date is September 9th, and this glorious blog has just been born. We are a team of unique individuals each enrolled in Business 443 at Simon Fraser University at the Surrey Campus. The team consists of:

Tony Ho
Matthew Louie
Karen Liu
Judy Tao
William Liang

The purpose of this blog is to post our documentation that we create during our 12 remaining weeks for this class as well as archive any work that we do.